Rima Alameddine

Rima Alameddine

Worldwide President, Urology & Critical Care
Becton Dickinson (BD)

For the past 24 years, Rima dedicated her professional life to research, develop and bring to market innovative solutions that help clinicians address their patients’ needs and improve their lives, globally.

With a multi-culturally diverse background and experience in developed/developing markets, and a genuine passion in developing teams, she is currently leading the BD Urology and Critical Care Business to an innovative journey of growth globally.

Prior to BD, she worked at CR Bard, GE Healthcare and Fresenius HemoCare, with responsibilities covering Product Management, International Sales, Business Unit Director, Chief Marketing Officer and Vice President and General Manager, in charge of full P&L in Latin America.

Rima graduated as a Doctor in Pharmacy & Biochemistry from Universidade de Sao Paulo and has a Marketing degree from ESPM, in Brazil. She speaks 5 languages and currently lives in Phoenix-AZ with her husband and daughter.